Cookie Policy

This Cookie Policy explains how Kings Wear Apparel (“Kings Wear Apparel,” “we,” “us,” or “our”) uses cookies and similar technologies on our website. It describes what these technologies are, why we use them, and the choices you have to control them. This policy should be read together with our Privacy Policy, which explains how we handle your personal information more generally. By using our website, you agree to the use of cookies as described here, subject to the choices you make through our cookie settings.


1. What Are Cookies?

Cookies are small text files that are placed on your computer, tablet, or mobile device when you visit a website. They are widely used to make websites work, to work more efficiently, and to provide information to the site owners. Cookies allow a website to recognize your device, remember your preferences and actions over time, and improve your overall browsing experience.

Cookies set by the website you are visiting are called “first-party cookies.” Cookies set by a party other than the website owner — for example, our analytics or advertising partners — are called “third-party cookies.” These enable third-party features or functionality to be provided on or through the website.

Cookies can also be “session cookies,” which are temporary and deleted when you close your browser, or “persistent cookies,” which remain on your device until they expire or you delete them.


2. Similar Technologies We Use

In addition to cookies, we may use related technologies that function in a similar way, including:

  • Web beacons / pixels — tiny graphics embedded in pages or emails that help us understand engagement, such as whether an email was opened or a page was viewed.
  • Local storage — technology that stores data locally in your browser to remember settings and improve performance.
  • Software development kits (SDKs) and tags — used to collect information about how our site and services are used.

In this policy, we refer to all of these technologies collectively as “cookies.”


3. Why We Use Cookies

We use cookies for several reasons:

  • To make our website function properly and securely.
  • To enable core shopping features, such as your cart, checkout, and account login.
  • To remember your preferences and settings.
  • To understand how visitors use our site so we can improve it.
  • To measure the effectiveness of our marketing.
  • To deliver more relevant content and advertising, where you have consented.

4. Types of Cookies We Use

Strictly Necessary Cookies
These cookies are essential for the website to function and cannot be switched off in our systems. They enable basic functions such as page navigation, adding items to your cart, secure checkout, account authentication, and fraud prevention. Without these cookies, services you have asked for cannot be provided. Because they are necessary, they do not require your consent, but you can set your browser to block them — though parts of the site may then not work.

Performance and Analytics Cookies
These cookies help us understand how visitors interact with our website by collecting information such as which pages are visited most often, how long visitors stay, and whether they encounter errors. This data is generally aggregated and helps us measure and improve the performance of our site. Examples include analytics services such as Google Analytics.

Functional Cookies
These cookies allow the website to remember choices you make — such as your language, region, currency, or login details — to provide enhanced, more personal features. They may be set by us or by third-party providers whose services we have added to our pages.

Targeting and Advertising Cookies
These cookies may be set through our site by us or our advertising partners. They are used to build a profile of your interests and show you relevant advertisements on other sites, as well as to measure the effectiveness of advertising campaigns. They may also limit the number of times you see an ad. These cookies rely on uniquely identifying your browser and device. Examples include cookies from platforms such as Facebook/Meta and Google Ads.

Social Media Cookies
These cookies are set by social media services we have added to the site to let you share our content and products with your networks. They are capable of tracking your browser across other sites and building a profile of your interests, which may affect the content and messages you see on those platforms.


5. Examples of How Cookies Are Used on Our Site

To make this concrete, cookies on our website may:

  • Keep the items in your shopping cart as you browse.
  • Keep you logged in to your account securely.
  • Remember your cookie-consent preferences so we do not ask you on every visit.
  • Measure which products and pages are most popular so we can improve our collection and layout.
  • Help us detect and prevent fraudulent transactions.
  • Show you products you viewed or related items, and measure the success of our promotions.

6. Third-Party Cookies

Some cookies on our site are placed by third-party service providers who help us operate and improve our website, process payments, deliver content, analyze traffic, and provide advertising. These third parties may collect information about your online activities over time and across different websites. We do not control these third-party cookies, and their use is governed by the privacy and cookie policies of the respective providers. We encourage you to review those policies to understand how they handle your data.


7. Your Cookie Choices and How to Manage Cookies

You have the right to decide whether to accept or reject non-essential cookies. You can exercise your choices in the following ways:

Cookie consent tool — Where required, we display a cookie banner or preference center when you first visit our site, allowing you to accept, reject, or customize your cookie settings. You can change your preferences at any time through this tool.

Browser settings — Most web browsers allow you to control cookies through their settings. You can usually set your browser to block or delete cookies, or to alert you when cookies are being sent. Please note that if you block strictly necessary cookies, some parts of our website may not function properly. For guidance, see the help section of your browser:

  • Google Chrome: Settings → Privacy and security → Cookies
  • Mozilla Firefox: Settings → Privacy & Security
  • Safari: Preferences → Privacy
  • Microsoft Edge: Settings → Cookies and site permissions

Opt-out tools — For advertising cookies, you can opt out of interest-based advertising from many providers through industry tools such as the Digital Advertising Alliance (optout.aboutads.info), the Network Advertising Initiative (optout.networkadvertising.org), or Your Online Choices (youronlinechoices.eu) for European users.

Do Not Track — Some browsers offer a “Do Not Track” (DNT) signal. Because there is no consistent industry standard for DNT, our website may not respond to these signals at this time.


8. Cookies in Emails

Our marketing emails may contain small pixels that tell us whether you opened the email and which links you clicked, so we can measure and improve our communications. If you prefer not to be tracked in this way, you can set your email program to disable images or unsubscribe from our marketing emails using the link provided in each message.


9. Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in the technologies we use, changes in the law, or changes to our practices. When we make changes, we will revise the “Last updated” date at the top of this page. We encourage you to review this policy periodically to stay informed about our use of cookies.


10. Contact Us

If you have any questions about our use of cookies or this Cookie Policy, please contact us:

Kings Wear Apparel
Address: 30 N Gould St, Ste R, Sheridan, WY 82801, USA
Phone: +1 659 213 6852
Email: [email protected]

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